Leading Indicator
Dashboards facilitated by Lynn
Hunsaker
When:
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Wednesday, October 8, 2008, 8:00am-9:45am
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Where:
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UCSC Extension, 10420 Bubb Road
Cupertino, CA 95014
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How:
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Click here to register. No membership required.*
Please donate $2 towards incidental costs. |
* Registration is strongly recommended, for the purpose of sufficient space, handouts, and informing you about future meetings.
Workshop and Discussion: Leading Indicator
Dashboards
Measuring
the right things improves your ability to predict outcomes, motivate desired
behaviors, and earn needed resources and clout. Most metrics we focus on,
such as revenue, profit, market share and customer satisfaction, are in fact
lagging indicators -- because they measure what's already happened. Get
ahead of the curve by identifying leading indicators that enable you to
pro-actively manage your programs, course-correct midstream, and predict those
ever-important overall measures of success. Differentiate symptoms versus
sources of program success or disaster, access useful tools and templates, and
see how you can measure and motivate things that are difficult to
quantify. Come learn about Leading Indicator Dashboard techniques that can
make all the difference in your project's success.
Lynn
Hunsaker, founder
of ClearAction -- a
consultancy for customer experience optimization, has a knack for
helping people clearly see what is needed for immediate
action.
Lynn
mentors executives in improving the customer experience: to deliver brand
promises, prevent customer hassles, minimize churn, and heighten sustained
profit. Lynn has rich hybrid skills and executive experience in marketing and
market research; process improvement and quality; organizational development and
change management; leadership and teaching. She is an AMA Professional
Certified MarketerTM, ASQ Certified Quality Manager, Qualified
MBTI® Practitioner and past president of Silicon Valley American
Marketing Association where her team received AMA's Chapter Excellence Award.
Lynn worked two decades at Applied Materials, Business Insights, Tragon,
and Sonoco, and has taught graduate and undergraduate courses at UC Berkeley
Extension, SJSU and Mission College. She earned psychology and marketing degrees
at Brigham Young University and an MBA at Vanderbilt
University.
Handouts: Templates for
developing a leading indicator dashboard
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